Shanghai to kick off 2019 F1 global festival campaign
Following its huge success last season, Formula 1 today announces its global plans to host four F1 festivals, bringing the excitement of F1 to Shanghai, Chicago, LA and Brazil.
F1 festivals is a free event, which allows fans to immerse themselves in the world of F1, bringing the Grand Prix atmosphere to the heart of the city. This year will see F1 kick-start its festival campaign in China, to celebrate the 1000th Grand Prix.
The Heineken F1 Festival will open to the public on Friday 12th April at Xintiandi Park with an array of music acts and exciting entertainment, followed by the F1 Live car run on 13th April, enabling fans to experience the roar of the engines, the smell of the rubber and witness the electric atmosphere as the cars tear past.
Across the two days fans will also be able to experience the excitement of the race in China as qualifying will be streamed live at the festival along with a number of other thrilling partner activations and activities. In addition to bringing all the excitement that F1 has to offer to the streets of Shanghai, fans will also see a number of celebrity appearances and music performances by top notch local and international artists.
Further information and key dates for Chicago, LA and Brazil will be released in due course, keep checking back to F1.com/Festivals for updates.
Sean Bratches, Managing Director - Commercial Operations said: “Following the huge success last season, we are thrilled to announce all four F1 Festivals for 2019. We are committed to enhancing fan experience of F1 and continue to explore new ways of exposing fans to the sport. We believe it’s vital to take F1 into the cities so that fans can immerse themselves in the race day atmosphere. By announcing three new festival locations we hope fans around the world are excited to see what F1 Festivals have to offer and we are thrilled to be returning to China for the F1 Heineken Shanghai Festival to celebrate our 1000th GP.”