Alpine have promoted Bruno Famin to the role of Vice President, Alpine Motorsports, with the Frenchman leading all the company’s motorsport activities including the Formula 1 Team.
It means Alpine’s F1 Team Principal Otmar Szafnauer will now report into Famin, who in turn reports directly to the group’s CEO Laurent Rossi – Szafnauer’s previous line manager.
Famin, who has recent experience working at governing body the FIA, will continue to serve as managing director of Alpine’s engine division in Viry while additionally joining the Alpine Management Committee.
Alpine say the structural change is the latest step in “simplifying and reinforcing” the French manufacturer’s governance “through the creation of functional hubs”.
It comes after Philippe Krief was named VP, Engineering and Product Performance and Antonino Labate as VP, Sales, Marketing & Customer Experience.
Famin will head up all Alpine’s teams from Formula 1 to endurance racing, customer racing and the Alpine Academy.
Alpine said in a statement: “With this appointment, Bruno Famin will be in position to leverage his extensive experience in motorsports, built on his unique track record of victories, including several titles in Le Mans and Dakar.
“He will also contribute with his acknowledged engineering know-how, which helped re-establish Alpine’s F1 PU [power unit] as a credible reference in the paddock, as well as his extensive experience in Motorsports regulations, having long served as a well-respected FIA executive.”

During the Miami Grand Prix weekend, Rossi said “there would be consequences” as he demanded the team improved fast after a stuttering start to 2023.
The team went on a run of scoring points with both cars in three successive races, starting in Miami and including a podium for Esteban Ocon in Monaco.
But they have since fallen back in terms of pure performance and failed to score with either car last weekend at Silverstone, the team dropping to sixth in the constructors’ championship following McLaren’s big step forward – which saw them finish second and fourth in Britain.
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